- Web Design & Development
- Online & Video Marketing
- Graphic design & Branding
Trackstar Web Design was founded in 2009 as a sister company to Trackstar Media, a Vancouver-based production company with a focus on video marketing and commercial video production. Leveraging its experience in marketing, advertising and media relations, and a corporate client list including Best Buy, Scotiabank and the Grey Cup, Trackstar Web Design would fill a growing need among its clients - for high quality, user-friendly web sites and applications and effective online marketing solutions.
Trackstar Web Design has since built a portfolio of hundreds of projects across all areas of web design, development, and online marketing - sites to launch startups, grow small businesses, and give corporations new ways to interact with their clients.
Trackstar’s body of work includes a website for an American Senior’s magazine, a European-based job search portal, sites and applications for Canadian and American insurance agencies, an online loan request system, and a portal for Visual Effects artists in Film and Television.
Trackstar Web Design’s specialties are web development and digital marketing, but our focus is on our client’s success. We take this responsibility to heart - we develop strong brands that are well-positioned in the marketplace, and we craft beautiful, highly usable websites and web applications that push the boundaries of how people interact with our clients and with each other.
Gerrit deals with the big picture on Trackstar's projects and manages marketing strategy. He is the primary point of contact with clients and manages Trackstar's design and development teams on a daily basis. He manages strategy and oversees implementation of our Social, SEM, and Video Production work. With a background in commercial video production and 10 years experience in web & marketing project management, Gerrit ensures every one of Trackstar's websites, applications and campaigns deliver amazing functionality, usability, and maximizes ROI.
Ali manages backend development on Trackstar's web and mobile applications. She oversees the creation and implementation of application architecture, existing web technologies, and all custom coding and development - from server side scripting to custom API development. She ensures our applications can do everything our clients dream. With 10 years experience in web development, a B.Sc. in Automation and Computer Science, and a Masters degree in Distributed Systems in Internet and Intranet, Ali is a mastermind in custom application development for web and mobile.
Cezar oversees front end development on Trackstar's websites & applications. He implements the design, user interface, web technologies, and back end into a seamless package, ensuring intuitive, cross-platform user experience, for every resolution, on every device. With 6 years experience in front end web development and a Master's degree in Applied Informatics and Programming, Cezar ensures functionality and usability tie together seamlessly, providing a state of the art user experience and all the little touches that go along with it.
Cezara is our resident graphic design wizard. She oversees brand design for our clients, from logo design and collateral to online and social media branding. She manages our clients’ illustration and infographic needs and oversees print design, from advertisement and packaging design to rollups and installations. She’s got a great eye and a keen sense of design, but her work speaks for itself.
Coss manages the graphic direction and technological structure of Trackstar's work. He oversees all aesthetic elements of our projects and campaigns, from User Interface (UI) to logo design. He ensures stunning visuals and seamless usability in line with the latest research in principles of User Experience (UX) Design. With a background in 3D design and 11 years experience in graphic, user interface, and user experience design for web and mobile, Coss will ensure that every one of Trackstar's websites, applications and campaigns looks stunning and is a joy to use.
At Trackstar, each team member has an average 10 years of experience in web design, development and marketing. When you hire us you get a team of highly skilled designers, coders and marketers who are devoted to your project and the success of your business.
We offer website design and application development services of the highest quality with minimal turnaround time. Our team of highly skilled professionals is able to launch most small sites in under one month and develop complex sites quickly and efficiently.
Trackstar offers high quality, custom designed websites, applications, and marketing solutions at competitive agency pricing. We create top of the line web products to rival the best work coming out today – but our prices are a fraction of what the competition charges.
We’ve created custom integrations with Bank of Montreal’s credit system, websites for insurance brokers throughout Canada and the U.K., and developed sites and applications for magazines, startups, restaurants, and corporations throughout Canada and the United States.
How do we design & launch a website tailored to your business goals? What’s it like to work with us?
These are the 4 major steps in project development, from research to launch, that we take on every site we build.
We compile the project details and write the documentation. We research design & user experience (UX) patterns based on the project’s industry and requirements. We create the project strategy & timeline.
We create design variations for the major pages on the site, including options for style, layout, colour & typography. Clients provide feedback and we refine the site designs accordingly. We iterate this process until we get the design just right.
We code the site designs into the final website, integrating 3rd party functionality like plugins, newsletter, Google Maps, and CMS. We perform Quality Assurance testing across major browsers & devices, and we test and optimize website speed.
When the site is approved by the client we bring it online and perform a final test of all features and final optimizations. Then we launch the site. During the early launch cycle, our team will continue to check in on features & performance.
“Insurance Supermarket Inc. has an ongoing working relationship with Trackstar Web Design over 8 years. During that time they had completed over 20 web design projects for our company. The team have always carefully considered our requirements and ensured that the design suited our needs and goals. In addition the designers have introduced their innovative ideas to enhance the esthetics and functionality of our websites. Timely and open communication had made working with Trackstar a pleasant experience.
They are committed to meeting deadlines and able to work within tight timelines. We would highly recommend Trackstar Web Design for their design and exemplary work ethics.”
Maria Konshin, Marketing Manager, Insurance Supermarket Inc.
“When we began working with Gerrit and his team at Trackstar, we were in the initial stages of launching an e-commerce site. We had very little experience in how to go about setting one up correctly and Gerrit took the time to not only educate us on the different strategies and implementations that would be important for us, but also offered design advice to try to maximize our site's impact. His team's knowledge and expertise helped navigate us through what could have been a very intimidating endeavour. They simplified the process so we could focus on developing our product while they took care of the website.
Once our site launched, we continued to engage Trackstar in ongoing support and in adding new features and are very happy with the level of commitment, understanding and enthusiasm they bring in addressing all of our needs.”
Stephen Kelloway, Co-Founder, CG Breakdown Studios
“Choosing Trackstar for our web design needs proved to be one of the best decisions that we have taken for our startup. Working with them was extremely easy and fruitful. We really appreciate having received ongoing support from day one. They also proved to be really involved in the overall process and we felt that they genuinely cared about our business.
All their team was very prompt to answer any of our doubts and went above and beyond to make sure our common vision was accurately represented in the final design. We have been complimented by many customers on the design of both the website and the logo. We couldn’t be happier and more grateful and we would definitely recommend Trackstar Web Design to any business who is looking for a team of professionals willing to take that extra step to achieve a great result!”
Carmelita Ciocoiu, Owner, Escape Rooms Ibiza
“I have been working with Trackstar Web Design for almost a decade now and find them very client-oriented and focused on delivering the best user experience. I highly value their commitment and the fact that they don´t just produce what the client asks for, but instead fight for what the client needs and what delivers the highest level of user experience.
For the past few years all designs on Oxojob have been based on their suggestions and productions!”
Andrei Postoaca, CEO, Clintelica AB